How to Maintain Your Trademark Registration in Pakistan

Hey Business Owners! Did you know registering the trademark for your business is not just enough?

But for your brand reputation, progress, and success it has to be maintained as well for a longer period.

In this era of competitive marketplace, maintaining trademark registration serves as protective gear for your brand identity and uniqueness.

In the meanwhile, it also prevents others from duplicating your brand name and in return stops them from harming your brand reputation.

In Pakistan maintaining your trademark registration is crucial to ensure that it remains enforceable to your business.

This guide will help you to understand the process and let you keep your trademark registration maintained. 

Steps for Maintaining Your Trademark Registration:

1. Continue to Use Your Trademark:

To keep your trademark registration maintained, you need to keep using it in the market. In case of not using it for a consecutive period of 5 years, your trademark registration will be canceled upon application by an interested party.

2. Monitor and Defend Your Trademark:

To stop the unauthorized use of your trademark, you need to regularly monitor the market. If you find any violation of your trademark then you can take appropriate legal action to protect your trademark.

3. Update Your Trademark:

Trademark registration remains valid for 10 years in Pakistan and it can be renewed for an infinite period. To avoid any lapse in the trademark protection you need to submit a renewal application before the expiry date.

4. Update Your Registration Information:

If there are any changes made in your ownership or address, then you need to update your registration details in the trademark registry. This will make sure that all legal notices and correspondence reach you promptly.

5. Use the Symbols ® and ™:

Use the TM symbol to indicate an unregistered trademark, on the other hand, use the R symbol to indicate a registered trademark. This is used to notify the public that you are the owner of the mark.

6. Record Licensing and Assignments:

If you give your trademark license to others or assign your rights, you have to ensure to update these developments with the trademark registry.

Last Words

Trademark registration is not completed by just only registering it. It is a process that has to be maintained and updated. And for that, it requires attention and action.

Keep in mind a properly maintained trademark reflects a reputable brand and contributes significantly to the growth and success of your business.

By following and implementing the above-mentioned guidelines, you can make sure that your trademark remains a valuable asset for your business in Pakistan.